About Clarova

Clarova exists to help public sector and values-driven organisations lead AI with clarity, confidence, and integrity.

Our Vision

To support ethical and transparent AI leadership — helping organisations navigate change with confidence, build trust, and govern responsibly.

Our Mission

We help executive leaders, communications professionals, and teams across public and third sector organisations build strategic understanding of AI and lead its responsible adoption — through expert briefings, training, and practical tools.

Our Values

  • Integrity – Doing the right thing, not just the easy thing.
  • Transparency – We build clarity, not hype.
  • Inclusion – We design AI approaches that work for everyone.
  • Impact – We care about outcomes that matter to real people.
  • Making a Difference – Helping organisations serve the public better.

Our Approach

We combine strategic communications expertise with practical AI knowledge to help organisations:

Who We Are

Founded by Helen Lloyd-Jeng, Clarova is built on a career spanning over 20 years of leadership across public, third sector, and regulated organisations. With a background in strategic communications and change leadership, Helen has helped organisations navigate technological and cultural shifts — from early digital transformation to the emerging age of AI. Her values-led approach focuses on clarity, inclusion, and trust in an evolving landscape.

Clarova supports values-led organisations to navigate AI with integrity and purpose.

Explore Our Training
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